How To Use Printful With Etsy? Simple Guide

Tags: Etsy, Printful, Ecommerce, How To, Side Hustle
20 December 2023

Whether you're a beginner in e-commerce or looking to expand your online presence, connecting your Etsy store with Printful can streamline your business operations and help you reach a wider audience.

In this guide, we will walk you through the process of how to use Printful with your Etsy store, adding products, and setting up shipping and product personalization.

What is Etsy and Why Use It?

Etsy is a popular marketplace that specializes in handmade and vintage goods. But, it doesn't stop there - entrepreneurs who do not have above-mentioned items can partner with Print on Demand service providers like Printful to launch their e-com store.

Etsy offers a user-friendly platform for sellers to showcase their products without the need to create a website from scratch. This saves time and money.

Additionally, it makes it an ideal choice for beginners in e-commerce who may not have a large online following or coding and design knowledge. Because, Etsy has a built-in customer base, with millions of people visiting the platform every day.

By focusing on the right SEO strategies and launching the right product for the right customers - sellers can benefit from increased visibility and sales.

How Printful Works with Etsy?

Printful is a Print on Demand service provider company that integrates seamlessly with Etsy.

The process is simple.

By linking your Etsy store to your Printful account, you can create products on Printful and have them automatically synced to your Etsy store.

Then, when a customer makes a purchase, Printful takes care of producing and shipping the product directly to the customer.

This allows you to focus on designing and marketing your products, while Printful handles the fulfillment process.

Step 1: Creating Your Printful Account

To begin with, you'll need to create a Printful account. Simply visit the Printful website and click on the "Sign up" button.

Sign up to Printful

Fill in your information and complete the sign-up process. Once you've signed up, you'll have access to your Printful dashboard, where you can follow the onboarding steps to set up your account and start creating products.

Printful account set up

Step 2: Opening Your Etsy Shop

You'll also need an Etsy account - to sync it with your Printful account.

Visit the Etsy website and click on "Sign in". Then, click on "Register" and fill in your information to set up your Etsy account.

Sign up to Etsy

Once your account is set up, click on your profile picture and choose "Sell on Etsy" from the menu.

Follow the steps provided by Etsy to create your own store.

Etsy steps to create store

(If you need assistance, you can refer to the Etsy FAQ or reach out to Etsy's support team for help.)

Step 3: Adding Your First Listing - Important Step

It's important to note that to connect your store to Printful, you must have at least one active listing in your Etsy account.

Etsy will prompt you to create it as soon as you complete the store creation process. This can be a mock listing, which you can delete later.

Create Etsy Listing

Step 4: Creating Product Templates on Printful

Before you can launch products from Printful to Etsy - you'll need to create product templates on Printful.

What are Product Templates in Printful?

Product templates are nothing but product listings on Printful that you can publish to your Etsy account. And when some customer orders that product on your Etsy store - you can create a new order on Printful from that product template. So, you don't have to redesign your products for each order.

Printful offers a design tool and mock-up generator that allows you to create product photos for your listings. You can use their design tool or some external tool to design your products and upload them on Printful.

To create product templates on Printful, in your Printful dashboard, navigate to the "Product templates" tab in the side menu and click on "Create your first product template".

Create Printful Product Template

Choose the product and model you want, such as a shirt. Use Printful's Design Maker to customize your product by adding a design.

For the mock listing, you can choose a pre-made design from the Quick Designs tab. Adjust the size and review the template.

Once you're satisfied, save the product template under the "Product templates" tab.

To download mockups for your listing, click on the menu in the upper right corner and select "Download mockups".

Choose the photos you want to add to the listing.

Step 5: Adding Printful as a Production Partner

When creating your first listing on Etsy, you'll need to add Printful as your production partner. This is an important step according to Etsy's policies.

Add new production partner

In the listing details, write "Printful" as the production partner and choose one of Printful's fulfillment center addresses, such as the LA location.

Provide a short description of Printful, such as "a fulfillment, warehousing, and shipping service for online business owners".

Select the appropriate options that indicate you don't have the technical ability or equipment to produce the products yourself, and that Printful handles everything for you.

Step 6: Connecting Your Etsy Store to Printful

This is the fun part - before you launch your store!

In your Printful dashboard, go to the "Stores" section in the side menu. Choose "Choose platform" and find Etsy, then follow the prompts.

Connecting Your Etsy Store to Printful

Congratulations! Your Etsy store is now linked to your Printful account.

Step 7: Adding Products to Your Store

To add products to your Etsy store, click on "Add product" in your Printful dashboard.

Choose the product you want to add, such as a men's shirt, and customize it using Printful's Design Maker.

You can upload your own design or use clipart or Quick Design options. Adjust the design, choose mockup pictures, and provide details such as the name, description, size guide, and product tags.

Set your profit margin and pricing, keeping in mind that Etsy charges a fee for each sale.

Configure your shipping settings, either using Printful's shipping rates or offering free shipping.

Finally, click "Submit to store" to push the product to your Etsy store. Voila! Your product is live now.

Step 8: Enabling Product Personalization on Etsy

Remember, the key to success on Etsy is offering personalization.

If you want to offer product personalization to your customers, you can enable this feature on Etsy.

Enabling Product Personalization on Etsy

In your Etsy's "Shop Manager" dashboard, go to "Listings" and choose the listing for which you want to add the customization feature.

Scroll down to "Personalization" and turn it on.

Add instructions for your customers, such as character limits and placement of the customized element. Publish the changes.

Handling Personalized Orders or Etsy

When a customer places a personalized order, it will appear in two places:

  1. Etsy orders
  2. Printful dashboard under the "Orders" section

You can view the message left by the customer and make any necessary edits to the design using Printful's design tool.

Once you've made the edits, complete the order by providing shipping information and reviewing the order details.

Do orders from Etsy automatically go to Printful?

Yes, when you link your Etsy store to your Printful account, the products you create on Printful will be automatically synced to your Etsy store.

When a sale is made on Etsy, Printful will produce and ship the product to the customer. You can choose to automate this entire process or manually create orders on Printful following above-mentioned steps.

Do orders from Etsy automatically go to Printful?

Do I add Printful as a production partner on Etsy?

Yes, according to Etsy policies, it is important to add a product partner if you are using such.

To do so - in the "About this listing" section, choose "Another company or person" and scroll down to "Production partners" where you can check the box that says Printful.

This step is necessary to connect your store to Printful and ensure a smooth fulfillment process.

Final Thoughts

Congratulations! You've successfully learned how to use Printful with Etsy.

Etsy is a popular marketplace for print on demand products, making it a great choice for ecommerce beginners. It is easy to use and has a built-in customer base, which can help drive traffic to your store.

Adding products to your Etsy store from Printful is a straightforward process. You can choose a product template on Printful, customize it with your design, and then add it to your Etsy store.

You can also set your own profit margin and enable free shipping to attract more customers.

Remember, when selling on Etsy - it is important to follow their policies. If you are not sure of something, please seek assistance from Etsy Help or the Etsy FAQ.

Further Resources We Recommend

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